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James Dyson Debuts the CameraJet, a High-Tech Toothbrush Combining Brushing, Flossing, and Live Imaging

James Dyson introduced the CameraJet, a new $499 toothbrush that integrates brushing, flossing, and rinsing into a single device. The tool features a 1.2 mm macro lens camera mounted under the brush head that uses machine learning to identify gaps between teeth in real time.

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When a gap iss detected, the device shoots a targeted jet of fluid to floss the teeth while the user is brushing. The CameraJet includes a 12.5ml water tank and a diaphragm pump that allows for controlled fluid delivery in any orientation. The company stated that the brush head features dual bristles of varying firmness to clean along the gumline and target surface stains. A companion app provides live-viewing of the mouth, personalized feedback on brushing techniques, and a two-minute timer to help users reach a full two-minute brushing session. The device is available in Ceramic Ultra Blue and Ceramic Pink. The purchase includes a refill dock, a charging cable, two brush heads, and a travel case. Dyson is also launching a non-foaming toothpaste and mouthrinse designed to work with the camera's visibility.

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