Tatyana Kim Addresses Ukrainian Drone Strikes on Wildberries Warehouses as War Impacts Russian Domestic Infrastructure
Tatyana Kim, the founder and CEO of Wildberries, addressed the impact of recent Ukrainian drone strikes on the company's logistics infrastructure. Over the past two weeks, Ukrainian forces have targeted multiple Wildberries warehouses, causing significant damage to the company's storage capacity and inflicting losses on tens of thousands of small businesses. While the administration of the Russian government has accused Ukraine of committing war crimes by hitting civilian targets, the company has clarified that its warehouses are legitimate military targets because they serve as a vital supply chain for the Russian military. Wildberries provides a vast catalog of military equipment, including drone components and body armor, which helps fill gaps in official defense procurement. Tatyana Kim noted that the company is actively rebuilding its logistics network and reinforcing its fire safety systems to mitigate the damage. The strikes have brought the war home to the Russian middle class, disrupting the daily lives of millions of citizens who rely on the platform for consumer goods. The company remains committed to maintaining delivery speeds and supporting its sellers through this period of force majeure.
Sources
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Wildberries founder Tatyana Kim addresses sellers on drone strikes, warehouse damage, and compensation, calls Ukrainian strikes ‘terrorist attacks’
Meduza
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The Wildberries Theory of Russian Defeat
Foreign Policy
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Ukraine Hits Wildberries Logistics Center and Energy Facility in Volgograd, Killing At Least One
The Moscow Times